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Half 1 • Getting reviews

Personalized review requests, sent from the right moment in the patient journey. Front-desk-triggered, AI-generated.

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Half 2 • Responding to reviews

AI-drafted responses for every Google review — in your tone, HIPAA-safe, approved by you before it posts

The Problem · The Solution

Reviews drive half your new patients. Both halves of managing them matter.

Practices need more reviews (Google ranks you on volume) AND better responses (Google ranks you on response rate). Most tools do one half well and the other half badly. HHub was built to do both — without spam, without templates, and without the ethical shortcuts most competitors take.

Same Day · The Difference

What you're dealing with today — and what changes.

What's broken
How HHub fixes it
01

You're not asking for enough reviews

Google ranks practices partially on review volume and recency. But between calls and consults, nobody remembers to ask patients for reviews — so your best moments never turn into 5-star ratings.

Front-desk review requests

Ask in one tap, at the moment that mattered

Your front desk knows when the moment is right — the debond, the finished treatment, the appointment that made someone smile. HHub gives them a one-tap way to send a personalized review request from that exact moment.
02

Generic review request texts get ignored

"Hi {FirstName}, thanks for your visit! Please leave us a review." Every practice sends the same message. Patients recognize the template. Response rates crater.

Ai-personalized messages

Every request is written for that patient

HHub pulls context from your PMS (treatment stage, appointment type) and the front desk adds anything else that matters. AI writes a message that references what actually happened. Higher open rates, higher response rates, no templates.
03

Most reviews go unanswered

Writing thoughtful replies to every review takes real time. Between calls and consults, most practices answer fewer than 30% of their Google reviews. Google notices. So do prospective patients.

Ai-drafted responses

A polished draft, ready in one click

Click "Generate with AI" on any Google review. HHub writes a professional response in your practice's tone — thanking genuine feedback, acknowledging concerns without being defensive, always HIPAA-compliant. You edit or approve. We post.
04

HIPAA risk is real — even in public replies

Confirming a reviewer is a patient, mentioning treatment, referencing a visit — all HIPAA violations that can happen in a five-second reply. Most staff writing Google responses don't know this. Most AI tools don't care.

Hipaa-safe by design

The AI never does what it shouldn't

HHub's prompt explicitly prevents the AI from confirming a reviewer is a patient, referencing treatment, or including health information. These rules aren't after-the-fact filters — they're built into the prompt itself, every single time.
05

You don't know how you're actually doing

Average star rating is a vanity metric. What percentage of reviews did you respond to? How does your rating compare to industry average? Which of your locations is underperforming? Most dashboards don't tell you.

The metrics that actually matter

Response rate, request-to-review conversion, industry benchmark, per-location ratings, negative-review triage. The dashboard tells you in ten seconds where you stand and what needs your attention.

Get more reviews. Answer every review. Never send a template. Never post without approval.

See The Full Platform

How It Works

Five things the product does. All of them, honestly.

  • Personalized Requests
  • 3-Step Approval
  • Tone Control
  • HIPAA-Safe by Design
  • Reputation Dashboard

Your team knows when. AI writes what to say.

Front desk decides the moment — the debond, the finished treatment, the appointment that went beautifully. HHub combines PMS data with anything they type in, and AI writes a personalized request message that sounds like your practice, not like a template.
  • Front-desk triggered — no auto-spam, no bad timing
  • Context auto-pulled from Ortho2 or Cloud 9 when connected
  • Front desk adds patient-specific details in seconds
  • AI writes the message from combined context
  • Sent via SMS or email — practice picks per patient
  • Link goes directly to Google — no gating, no filtering
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The AI drafts. You approve. Then it posts to Google.

Nothing goes live without your review. HHub's workflow is intentionally built around human approval — because Google responses are public-facing, permanent, and your practice's reputation is on the line.
  • Click "Generate with AI" on any review
  • Draft appears in a preview panel — never auto-sends
  • Edit inline, regenerate, or approve as-is
  • One-click posts to Google via official API
  • Or save as draft for doctor sign-off
  • Every response logged for audit trail
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Three voices. Set your default. Switch any time.

A pediatric practice should sound different from a cosmetic one. A family ortho shouldn't sound like a luxury clinic. HHub gives you three distinct voices you can set as a default — and override for any individual response if the moment calls for something different.
  • Three built-in tones for every practice type
  • Set your default in Settings — applies to every draft
  • Override on any individual response
  • Applies to both review requests AND responses
  • AI regenerates automatically when you switch tone
  • Practice name signed naturally for SEO
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The rules are in the prompt, not in a filter.

Most AI review tools let the model write anything, then try to catch mistakes afterward. HHub takes a different approach: the HIPAA rules are built directly into the system prompt so the AI is physically incapable of drafting anything that crosses the line. The compliance isn't a safety net — it's the design.
  • Rules baked into the prompt, not filtered after
  • AI cannot confirm reviewer is a patient
  • AI cannot reference treatment or appointments in public responses
  • AI cannot include any health information
  • Responses stay under 100 words, focused, compliant
  • Every draft logged for audit purposes
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The metrics Google actually rewards.

Star rating alone is a vanity number. Response rate is what Google rewards. Request-to-review conversion tells you if your requests are working. Per-location comparison is what multi-practice operators actually need. HHub's dashboard gives you the metrics that move the needle.
  • Average rating with industry benchmark comparison
  • Response rate KPI — the signal Google cares about
  • Request-to-review conversion rate
  • Per-location ratings for multi-site operators
  • 1-2 star review flags for triage
  • Review trend and velocity over time
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Personalized Requests

Your team knows when. AI writes what to say.

Front desk decides the moment — the debond, the finished treatment, the appointment that went beautifully. HHub combines PMS data with anything they type in, and AI writes a personalized request message that sounds like your practice, not like a template.
  • Front-desk triggered — no auto-spam, no bad timing
  • Context auto-pulled from Ortho2 or Cloud 9 when connected
  • Front desk adds patient-specific details in seconds
  • AI writes the message from combined context
  • Sent via SMS or email — practice picks per patient
  • Link goes directly to Google — no gating, no filtering
img-howitwork-request
3-Step Approval

The AI drafts. You approve. Then it posts to Google.

Nothing goes live without your review. HHub's workflow is intentionally built around human approval — because Google responses are public-facing, permanent, and your practice's reputation is on the line.
  • Click "Generate with AI" on any review
  • Draft appears in a preview panel — never auto-sends
  • Edit inline, regenerate, or approve as-is
  • One-click posts to Google via official API
  • Or save as draft for doctor sign-off
  • Every response logged for audit trail
img-howitwork-3stepapproval
Tone Control

Three voices. Set your default. Switch any time.

A pediatric practice should sound different from a cosmetic one. A family ortho shouldn't sound like a luxury clinic. HHub gives you three distinct voices you can set as a default — and override for any individual response if the moment calls for something different.
  • Three built-in tones for every practice type
  • Set your default in Settings — applies to every draft
  • Override on any individual response
  • Applies to both review requests AND responses
  • AI regenerates automatically when you switch tone
  • Practice name signed naturally for SEO
img-howitwork-tonecontrol
HIPAA-Safe by Design

The rules are in the prompt, not in a filter.

Most AI review tools let the model write anything, then try to catch mistakes afterward. HHub takes a different approach: the HIPAA rules are built directly into the system prompt so the AI is physically incapable of drafting anything that crosses the line. The compliance isn't a safety net — it's the design.
  • Rules baked into the prompt, not filtered after
  • AI cannot confirm reviewer is a patient
  • AI cannot reference treatment or appointments in public responses
  • AI cannot include any health information
  • Responses stay under 100 words, focused, compliant
  • Every draft logged for audit purposes
img-howitwork-hipaa
Reputation Dashboard

The metrics Google actually rewards.

Star rating alone is a vanity number. Response rate is what Google rewards. Request-to-review conversion tells you if your requests are working. Per-location comparison is what multi-practice operators actually need. HHub's dashboard gives you the metrics that move the needle.
  • Average rating with industry benchmark comparison
  • Response rate KPI — the signal Google cares about
  • Request-to-review conversion rate
  • Per-location ratings for multi-site operators
  • 1-2 star review flags for triage
  • Review trend and velocity over time
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The Ethical Stance

Two things we won't do. That most competitors will.

A lot of dental review tools built their businesses on shortcuts — auto-posting AI responses to save time, and filtering out unhappy patients to protect ratings. Both create real risk for your practice. We designed HHub the other way on both counts, on purpose.

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Ethical Stance · Half 1 (Requests)

Some tools filter unhappy patients away from Google. We don't.

Many review tools quietly “screen” patients — asking them to rate 1-5 stars first, then only sending happy ones to Google while routing unhappy ones to private feedback. Google explicitly bans this. Practices caught doing it can lose their Google Business Profile.

HHub sends every patient directly to Google. No pre-rating screen. No filtering. No gating. Google’s terms — and your patients — get respected the same way.

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Ethical Stance · Half 2 (Responses)

Some tools auto-post AI responses. We won't.

Most AI review tools in dental marketing auto-post responses the moment a review appears. They’ll tell you it’s faster. They won’t mention what can go wrong — because when an AI replies to a 1-star review without a human reading it first, the damage goes public instantly.

Nothing posts without a doctor or office manager’s eyes on it. The AI writes the draft — that’s where the time savings come from. The final word is always yours.

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Better Together

Every review is a signal. Here's what it connects to.

AI Agent

One brand voice, everywhere

The AI that writes your review requests and responses shares tone settings with the AI Agent that handles missed calls and web chat. Consistency across every patient touchpoint.

Explore AI Agent

Referral Management

5-star reviews, tagged to the referrer

When a happy patient leaves a 5-star review, HHub can surface which referring doctor sent them — closing the loop on your best referral relationships.

Explore Referral Management

Task Management

Negative reviews become tasks

Every 1- or 2-star review flagged for triage gets turned into an assigned task — with an owner, a priority, and a deadline for the response.

Explore Task Management

Dr. Nanna Ariaban

Polkadot Dental · Houmanity client since 2019

"Since day one, patients were able to find us on Google. To this day we're getting a 20:1 ROI from our website and branding."

20x

Increased our Business